2021

WEB DESIGN STRATEGY

P / 103

MUSH Case Study

SERVICES
Design
Strategy
Technology

Soaking in success, not just nut milk

Services we provided

  • Web design strategy
  • Information architecture
  • Shopify development
  • UI/UX design
  • Ecommerce optimization

Is there anything cooler than being a revolutionary oats brand that got its funding by winning Shark Tank? There is not. MUSH has changed the oat game, delivering ready-to-eat, all-natural oats for even the cleanest of eaters. With 10 flavors, dozens of variety packs, and all different ways to mix and match, they needed a Shopify experience that would clearly showcase everything they had to offer (including seriously stellar packaging we couldn’t get enough of.)

THE PROJECT

Being cool comes with cool-brand problems - like blowing their sales expectations sky-high in both retail and ecommerce, and needing a website that was going to keep up with their rapid growth. So we built them one. A built-for-success Shopify site that accelerates checkouts, delivers rapid page speeds, implements subscription options for recurring revenue, and - above all else - sets the vibe this badass brand is known for.

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